Making sense of the outcomes

This chapter addresses methodological approaches for analyzing data collected in sensory research, challenging traditional divisions between quantitative and qualitative methods in psychology. Published as part of the book Sensory Experiences: Exploring meaning and the senses by John Benjamins Publishing Company, the chapter bridges experimental approaches with ecological validity considerations.
The authors discuss how researchers can move beyond simplistic quantitative-qualitative divisions to develop integrated analytical frameworks that respect the complexity of human sensory experiences while maintaining scientific rigor. This chapter appears in the methodological section of the book, providing practical guidance for researchers working on sensory perception studies.